An Introduction to Negative SEO

Essentially, the goal of Negative SEO is to attack your search competitors by utilizing a set of practices that will drop them in their rankings and, ideally, earn them a penalty.

While Google created Panda and Penguin to crack down on spammy content and poor quality or purchased links, it accidentally provided the fuel for the black hat community who had previously made their living offering cheap link-building services and hundreds of low-quality article submissions to …read more